Archive for Software Updates
Developer Program and Updates
Wow, I can’t believe 5 months have gone by since our last post. We’ve been pretty busy lately. Our latest agent site will launch any day now. As part of the development of that site, we updated our backend system to what will soon become Django 1.0.
The big news, however, is the opening of our Developer Program. The Developer Program opens up our platform to outside developers. Anybody that can write HTML or CSS can now easily create custom sites using our backend system. We handle the integration with your local listing provider and give you our great admin system, you supply the design and style.
In addition to the Developer Program, we’ve added some other great features, including:
- Simple embedding of external videos & photos via oEmbed
- An additional print view for listings
- Property showcases that can be created and saved by ...
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New Admin Interface
We just launched a redesigned admin interface that we think is a big improvement on our previous layout. Our goal was to reduce the visual clutter and make the admin site easier to navigate. Here is a screencast of the new interface in action:
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New App: Landmarks
Internet marketing guru Seth Godin recently posted some controversial advice for realtors. Once you get past the shock-inducing opening, Seth talks about becoming the “Mayor of your zip code.” It is a great way for you to stand out from the competition and provide your clients with information they want and need.
We’ve recently rolled out a new feature to help you do this. Our latest app Landmarks lets you enhance your listings map with local landmarks and developments.Big players in real estate search, like Trulia, are now downplaying their mapping interfaces. Why? Because people that generally aren’t familiar with an area and have no frame of reference for what they are looking at. This opens the door for you to have a more useful search for your area.
Landmarks was built to personalize and add value to your map results. Show ...
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Enhance Your Listings with Video
Eyejot is a video messaging service that lets you easily send videos via email or attach them to any website. Jeff Turner at Real Estate Shows, provides a great example of how this service can be used to provide better, more personalized service for your clients. Check out his sample page for an example.I’m very impressed with this use case for Eyejot’s technology. There is no question that it beats out regular email or paper flyers as a means to sell your properties. And while it lacks the 2-way communication a client would get in person, it has a permanence you can’t get with one-on-one conversations.
As a real estate buyer, I’ve left my agent’s office with a stack of print-outs only to realize I’d forgotten half the details she’d told me by the time I got home. With ...