New App: Landmarks
Internet marketing guru Seth Godin recently posted some controversial advice for realtors. Once you get past the shock-inducing opening, Seth talks about becoming the “Mayor of your zip code.” It is a great way for you to stand out from the competition and provide your clients with information they want and need.
We’ve recently rolled out a new feature to help you do this. Our latest app Landmarks lets you enhance your listings map with local landmarks and developments.
Big players in real estate search, like Trulia, are now downplaying their mapping interfaces. Why? Because people that generally aren’t familiar with an area and have no frame of reference for what they are looking at. This opens the door for you to have a more useful search for your area.
Landmarks was built to personalize and add value to your map results. Show them they have a park nearby or they are only 3 blocks from the elementary school. This app helps you become the mayor of your zip code and is currently available for all our users as a free upgrade.